Privacy Policy

This Privacy Policy explains how StoryAloft, a service operated by The Adventure Book LLC, a limited liability company organized in the Commonwealth of Virginia, United States (“StoryAloft,” “we,” “us,” or “our”), collects, uses, and shares information in connection with our website (the “Site”), our waitlist, and, when it launches, our storybook application (together, the “Services”). By using the Services, you agree to this Policy.

1. Who this is for

The Site and our waitlist are intended for adults (parents and guardians). Our application is designed to be purchased and set up by a parent or guardian for use with their child. We do not knowingly allow children to sign up for the waitlist or create accounts themselves.

2. Information we collect

Information you give us. When you join the waitlist, we collect your email address. If you contact us, we collect the information you choose to share.

Information collected automatically. Like most websites, we (and our infrastructure providers) may collect limited technical information such as your IP address, browser and device type, referring page, and general usage data, in order to operate, secure, and improve the Site.

Children’s information (in the application).When our application launches, a parent or guardian may choose to provide a child’s first name, a photo, and a recorded voice so we can create that family’s personalized stories. We collect this information only with the involvement of the parent or guardian, use it solely to provide the Services to that family, and handle it as described in Section 5. We do not collect children’s information through the Site or the waitlist.

3. How we use information

• To operate the waitlist and notify you when the application is available;
• To respond to your questions and provide support;
• To operate, secure, maintain, and improve the Services;
• To create and deliver personalized stories (in the application); and
• To comply with law and enforce our terms.

4. How we share information

We do not sell your personal information, and we do not share it for cross-context behavioral advertising. We share information only with:

• Service providers that help us run the Services (for example, website hosting, data storage, email, and — in the application — AI providers that generate stories, images, and narration), under agreements that limit their use of the information to providing services to us;
• Legal and safety purposes, when we believe in good faith it is required by law or necessary to protect rights, safety, or property; and
• Business transfers, in connection with a merger, acquisition, or sale of assets, subject to this Policy.

5. Photos, voice, and AI

A child’s photo and a parent’s recorded voice (collected only in the application) are used for one purpose: creating that family’s stories. We do not sell them, we do not share them for advertising, and we do not use them to train artificial-intelligence models— ours or any third party’s. You can delete a photo, a voice, or your entire account at any time, after which we delete the associated content from our active systems within a reasonable period, except where retention is required by law.

6. Children’s privacy (COPPA)

We are committed to protecting children’s privacy and to complying with the U.S. Children’s Online Privacy Protection Act (COPPA) and its rules, including obtaining verifiable parental consent before collecting personal information from a child through the application, providing parents the ability to review and delete their child’s information, and not conditioning a child’s participation on collecting more information than is reasonably necessary. The Site and waitlist are not directed to children and do not knowingly collect children’s information. If you believe a child has provided us information through the Site, contact us at privacy@bcstorybook.com and we will delete it.

7. Cookies & analytics

We use only essential cookies and limited, privacy-respecting analytics needed to run and improve the Site. We do not use third-party advertising cookies on the Site. You can control cookies through your browser settings.

8. Your choices & rights

You may unsubscribe from waitlist or marketing emails at any time using the link in the email or by contacting us. Depending on where you live, you may have rights to access, correct, delete, or obtain a copy of your personal information, and to appeal a decision — including under the Virginia Consumer Data Protection Act (VCDPA) and the California Consumer Privacy Act (CCPA/CPRA). We do not sell personal information or use it for targeted advertising, and we do not discriminate against you for exercising your rights. To make a request, email us at privacy@bcstorybook.com; we will verify and respond as required by applicable law.

9. Data retention & security

We keep personal information only as long as needed for the purposes above or as required by law, then delete or de-identify it. We use reasonable administrative, technical, and physical safeguards to protect information; no method of transmission or storage is 100% secure.

10. Children’s data, U.S. processing & governing law

The Services are operated from the United States and intended for U.S. users; information is processed in the United States. This Policy and the Services are governed by the laws of the Commonwealth of Virginia, without regard to its conflict-of-laws rules.

11. Changes to this Policy

We may update this Policy from time to time. We will post the updated version here with a new “Last updated” date, and, where appropriate, notify you.

12. Contact us

StoryAloft, operated by The Adventure Book LLC (Virginia, USA)
Email: privacy@bcstorybook.com